Our friendship with Aidy Bryant began in the Spring of 2017 when Tanya was invited to collaborate with Aidy and Glamour Magazine on a custom red carpet look. Aidy is the ultimate TT girl; she is intelligent, ambitious and has a remarkable joie de vivre. After getting to know each other and learning more about Aidy's personal style Tanya recognized the need for a feminine joyful voice in the plus size market.
Since working with Aidy, we have committed to offering styles in sizes 0-22 with every collection. Women above a size 12 have become some of our best customers, and a very meaningful part of our business. We are listening to them and designing for them. We want to be a brand for ALL women.
We have continued to dress Aidy for many events including Saturday Night Live, her "I Feel Pretty" press moments and for red carpet appearances. When Aidy asked us to dress her for this year's Emmy Awards, it was an honor and absolute DREAM COME TRUE. Aidy was nominated this year for 'Best Supporting Actress in a Comedy Series' for her work on Saturday Night Live. Congratulations to Aidy! She is an incredible actress but an even more incredible person. She inspires us every single day.